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Our services.
BUSINESS ASSESSMENT
Property assessment of hotel operations to provide a snapshot analysis that includes practical recommendations for improving revenue.
I. Research
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Review of current business, management operations, sales and marketing, on-site interviews with both manager and selected staff to assess the effectiveness of procedures, skills, and performance.
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The research will include a sales and marketing review to analyze the local market, competitors, the hotel’s sales strategy and marketing channels.
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The research may include financial and accounting control, human resources, and physical condition of the hotel or any aspect that may be causing the hotel to underperform.
II. REPORT
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The report highlights strengths and weaknesses within the management team, an analysis of the overall financial performance and areas requiring monitoring including pricing strategy and market segmentation.
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Included a sales and marketing assessment that outlines areas of improvement including upselling, online channel distributions, social media, brand development, and enhancement of website.
An in-depth look of existing market where property operates, competition and future potential.
I. DESK RESEARCH
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The consultant will gather detailed statistics on local/regional market, plus any relevant studies on future developments and expansion of the market.
II. SITE VISIT AND FIELD RESEARCH
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To facilitate an analysis of the operating environment, the consultant will visit the property and relevant competitors, identifying any gaps in the market upon which the property can capitalize.
III. SWOT
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Following assessment of current market, a SWOT analysis will be delivered to management team.
IV. REPORT
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Based upon market conditions, competition and internal property statistics including OCR, ADR, Revpar, a report will be prepared highlighting key opportunities and recommended market positioning.
PRE-OPENING PLAN
A plan to help set-up operations ranging from project management, organization structure and recruitment of management team, developing sales channels and product concepts, specifying and procuring IT systems and writing standard operating procedures manuals.
This may include:
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A detailed pre-opening plan with timelines, milestones, and required resources.
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Presentation of sales & marketing plan including price strategy, channel management strategy, hotel policy.
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Preparing a hotel guide, salary ranges, job descriptions, and compensation/employee incentive programs.
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Pre-opening technical requirements including furniture, amenities, equipment, IT systems, and operating supplies.
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Working on-site with management team members to develop and oversee implementation of Standard Operating Procedures (SOPs).
STANDARD OPERATING PROCEDURES
To facilitate hospitality operations, Rhythm Albania team can help formulate a dedicated portfolio of Standard Operating Procedures (SOPs), tailored to your specific needs.
I. INITIAL STRUCTURE
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Through existing data and property input, the consultant will analyze client brand vision and standards, service, and guidelines in order to provide framework documentation on which to proceed.
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Initial research will determine the scope of SOPs required and an agreed list will be prepared with the client.
II. WORKING PRACTICES
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SOPs can cover any areas of operation from Front Desk, Housekeeping, Food and Beverage, Finance, Events Planning, Sales and Marketing, Human Resources.
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Consultant will develop relevant SOPs through direct cooperation with relevant departments.
III. DELIVERY
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The SOPs documentation will be delivered in simple terms that can be easily communicated throughout property operations.
